Kagay-an Festival to promote CdeO for global tourism
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PIA Press Release
2007/06/25
Kagay-an Festival to promote CdeO for global tourism
Cagayan de Oro City (25 June) -- Promoting Cagayan de Oro as a major tourism destination for the global community is the focus of this year's Kagay-an Festival.
Rudolfo Mees, president of Promote CDO Foundation tasked by the city government to lead this year's annual fiesta celebration, disclosed that the goal of Kagay-an Festival is to succeed in attracting more international tourists to come to Cagayan de Oro during the month-long celebration.
In a press conference preceding the launch of the 2007 Kagay-an Festival held at the Kiosko Kagawasan in Divisoria over the weekend, Mees pointed out that visitors who first come to Cagayan de Oro for tourism often come back to the city to explore its business potentials.
"The key here is to give them one good reason to come over to Cagayan de Oro, and once they're here, introduce to them the best that the city can offer that will make them come back again and again," Mees said.
Promote CDO Foundation unveiled during Saturday's launch, the five core events that make up this year's Kagay-an Festival as well as the official logo and music video of the festival.
These events include the street dancing competition; float parade competition; agro-industrial trade fair; river activities such as dragon boat race, fluvial parade, river rafting and kayaking; and the Search for Miss Kagay-an Tourism.
The foundation also unveiled other accredited fiesta activities such as horse race, airsoft competition, and live-band competition, among others.
Meanwhile, Ruben Vegafria, chair of the 2007 fiesta management committee disclosed that this year's street dancing competition promises something different and new as competing performers will have to perform using only one Higaonon beat.
Vegafria also said that prizes of the various competitions in this year's Kagay-an Festival will be more attractive compared to the previous celebrations.
On the other hand, Ramid Gualberto chair of the Miss Kagay-an Tourism 2007 committee said that the beauty pageant committee will undertake a tedious process in screening the candidates of this year's search.
Gualberto explained that this will ensure that the successful lady who will be crowned Miss Kagay-an Tourism 2007 can truly deliver the tasks expected of her as the city's ambassadress of goodwill and as a key figure in the promotion of Cagayan de Oro as a major tourism destination in the country.
Other organizations which seek accreditation for their fiesta-related activities are advised to visit the provincial office of the Department of Trade and Industry. (Cagayan de Oro City IO) [top]
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